

Unlike its competitors, Dropbox managed to capture huge swaths of the market and the service grew from 100,000 users to several million users in just 18 months. Founded in 2007, Dropbox entered a very crowded market around the time that the cloud was beginning to explode.

It offers both commercial and personal cloud storage of all sizes.

In this article, you will learn how two of today’s most successful startups used customer development – Dropbox and Groove.ĬUSTOMER DEVELOPMENT MODEL AT DROPBOX What is Dropbox?ĭropbox is a file hosting service based in Silicon Valley. However, it is just as helpful to learn about how some of today’s most successful startups have employed the Customer Development model successfully. Blank’s book is full of valuable case studies that illustrate his points well. Reading about the Customer Development model is all well and good.
